Kerstin Gidlöf
Research funding advisor
Publications
Displaying of publications. Sorted by year, then title.
Hunger effects on option quality for hedonic and utilitarian food products
Tobias Otterbring, Michał Folwarczny, Kerstin Gidlöf
(2023) Food Quality and Preference, 103
Journal articleEco depletion : The impact of hunger on prosociality by means of environmentally friendly attitudes and behavior
Kerstin Gidlöf, Erik Stoltenberg Lahm, Annika Wallin, Tobias Otterbring
(2021) Journal of Retailing and Consumer Services, 62
Journal articleGrocery shopping in the digital age : Visual attention and product choices in physical and online supermarkets
Kerstin Gidlöf, Nils Holmberg, Annika Wallin
(2018)
Conference - otherCombining screen recordings and eye movement data to analyze consumers' purchase decisions on dynamic supermarket websites
Kerstin Gidlöf, Nils Holmberg, Annika Wallin
(2018) , p.22-22
Conference paper: abstractLooking is buying. How visual attention and choice are affected by consumer preferences and properties of the supermarket shelf
Kerstin Gidlöf, Andrey Anikin, Martin Lingonblad, Annika Wallin
(2017) Appetite, 116 p.29-38
Journal articleAssessing information on food packages
Jesper Clement, Kerstin Gidlöf, Viktor Smith, Jordan Zlatev, Joost van de Weijer
(2017) European Journal of Marketing, 51 p.219-237
Journal articleHow information availability interacts with visual attention during judgment and decision tasks
Philip Pärnamets, Roger Johansson, Kerstin Gidlöf, Annika Wallin
(2016) Journal of Behavioral Decision Making, 29 p.218-231
Journal articleVisual attention during decision-making in natural environments
Kerstin Gidlöf
(2014) Lund University Cognitive Science, 159
DissertationMaterial distortion of economic behavior and everyday decision making
Kerstin Gidlöf, Annika Wallin, Mögelvang-Hansen Peter, Kenneth Holmqvist
(2013) Journal of Consumer Policy, 36 p.389-402
Journal articleVisual attention during real-world decision making
Kerstin Gidlöf, Annika Wallin, Kenneth Holmqvist
(2013)
Conference paper: abstractUsing eye-tracking to trace a cognitive process: Gaze behavior during decision making in a natural environment
Kerstin Gidlöf, Annika Wallin, Richard Dewhurst, Kenneth Holmqvist
(2013) Journal of Eye Movement Research, 6 p.3-14
Journal articleThe use and value of eye-tracking in consumer studies
Kerstin Gidlöf, Helena Sandberg, Nils Holmberg
(2012) Journal of Consumer Behaviour
Journal articleCentral fixation bias in the real world? : evidence from the supermarket
Kerstin Gidlöf, Annika Wallin, Kenneth Holmqvist
(2012) Proceedings from Scandinavian Workshop on Applied Eye Tracking, Stockholm
Conference paperThe use of eye-tracking and retrospective interviews to study teenagers' exposure to online advertising
Kerstin Gidlöf, Nils Holmberg, Helena Sandberg
(2012) Visual Communication, 11 p.329-345
Journal articleAttending to different types of visuals in massmedia: Eye tracking studies on newspaper reading, netpaper reading and online advertising
Jana Holsanova, Helena Sandberg, Kerstin Gidlöf, Nils Holmberg
(2011) Panel on Reception and Understanding of Visuals. Empirical and Theoretical Approaches’ (Organisers: Hans-Juergen Bucher & Jana Holsanova)
Conference paperChildren’s Exposure to and Perceptions of Online Advertising
Helena Sandberg, Kerstin Gidlöf, Nils Holmberg
(2011) International Journal of Communication, 5 p.21-50
Journal articleExpansion of the central bias, from computer screen to the supermarket
Kerstin Gidlöf, Kenneth Holmqvist
(2011) Journal of Eye Movement Research, 4 p.260-260
Conference paper: abstractPotential, Actual and Perceived Exposure of Internet Advertisement among Swedish 14–16 Years Old Children
Helena Sandberg, Kerstin Gidlöf, Nils Holmberg
(2010)
Conference paperMarketing On-line: An Eye-tracking Study of Swedish Nine-graders Exposure to Internet Advertising.
Helena Sandberg, Kerstin Gidlöf, Nils Holmberg
(2010)
Conference paper: abstract